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Fruit of the Loom

Pitch work done while at Grey NY. Created look and feel that highlighted RTBs of Fruit of the Loom. As well as concepted ideas that featured a sponsored underwear run, NSFW underwear filter, and Underweargram (I know it’s just as tempting as it sounds). Because sometimes you just need to “grab life by the underwear.”

Fruit of the Loom

Grab Life by the Underwear

Pitch/Print

Pitch work done while at Grey NY. Created look and feel that highlighted RTBs of Fruit of the Loom. As well as concepted ideas that featured a sponsored underwear run, NSFW underwear filter, and Underweargram (I know it’s just as tempting as it sounds). Because sometimes you just need to “grab life by the underwear.”